Privacy Policy
This Privacy Policy explains how we collect, use, and share your personal information when you visit or make a purchase on elitecucine.com (the “Site”).
Personal Information We Collect
When you access our Site, we automatically gather certain details about your device, including your web browser, IP address, time zone, and select cookies stored on your device. As you interact with the Site, we also collect information about the pages or products you view, the websites or search terms that led you to our Site, and your engagement patterns. We refer to this automatically collected data as “Device Information.”
We obtain Device Information using the following methods:
- Cookies: These are small data files placed on your device, typically containing an anonymous unique identifier. For more information on cookies and how to disable them, visit http://www.allaboutcookies.org.
- Log files: These track activities on the Site, capturing data such as your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
- Web beacons, tags, and pixels: These digital tools record details about how you navigate and interact with the Site.
Additionally, when you make or attempt to make a purchase through the Site, we collect information such as your name, billing and shipping addresses, payment information (including credit card details), email address, and phone number. We call this “Order Information.”
In this Privacy Policy, “Personal Information” encompasses both Device Information and Order Information.
How We Use Your Personal Information
We primarily use the Order Information we collect to fulfill orders placed through the Site, which involves processing payments, arranging shipping, and providing invoices or order confirmations. We also use Order Information to:
- Communicate with you;
- Assess orders for potential risks or fraudulent activities;
- Share personalized promotions or information about our products or services, in line with preferences you’ve expressed.
We utilize Device Information to help identify potential risks or fraud (particularly through your IP address) and to improve and optimize our Site. This includes analyzing user behavior, enhancing site functionality, and evaluating the success of our marketing and advertising campaigns.
Sharing Your Personal Information
We share your Personal Information with third parties to facilitate the purposes outlined above. For example, we use Shopify to power our online store—learn more about how Shopify handles your Personal Information at https://www.shopify.com/legal/privacy. We also employ Google Analytics to understand how visitors interact with the Site—see Google’s practices at https://www.google.com/intl/en/policies/privacy/. You can opt out of Google Analytics at https://tools.google.com/dlpage/gaoptout.
We may also disclose your Personal Information to comply with applicable laws, respond to subpoenas, search warrants, or other legal requests, or to protect our rights under the laws of the United Arab Emirates.
Behavioral Advertising
As mentioned, we use your Personal Information to provide tailored advertisements or marketing communications we believe may interest you. For more information on how targeted advertising works, visit the Network Advertising Initiative’s (“NAI”) resource at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising through the following links:
You can also opt out of certain services via the Digital Advertising Alliance’s opt-out portal at http://optout.aboutads.info/.
Do Not Track
Please note that we do not alter our Site’s data collection or usage practices when your browser sends a Do Not Track signal.
Your Rights
If you are a resident of the United Arab Emirates, you have the right to access the personal information we hold about you and to request corrections, updates, or deletion of that information, as permitted under UAE laws, including Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data. To exercise these rights, please contact us using the details provided below.
If you reside in the United Arab Emirates, we process your data to fulfill contracts with you (e.g., processing orders placed on the Site) or to pursue our legitimate business interests described above. Your information may be transferred outside the United Arab Emirates for operational purposes.
Data Retention
When you place an order through the Site, we store your Order Information in our records unless you request its deletion, subject to compliance with applicable UAE regulations.
Changes
We may update this Privacy Policy from time to time to reflect changes in our practices or due to operational, legal, or regulatory requirements in the United Arab Emirates.
Minors
The Site is not intended for individuals under 18 years of age.
Contact Us
For more information about our privacy practices, or if you have questions or wish to lodge a complaint, please contact us at contact@elitecucine.com.
